I spend a lot of my time speaking to a lot of clever exhibition people. Some are academic-clever, some are corporate-clever and others are hustle-clever. The latter are my favourite. Whatever [...]
First appeared on the CEIR website as a guest blog. In a study for one organiser, I listed 57 broad business objectives that exhibitions could deliver for their exhibitor clients. Fifty-seven. I [...]
This weekend one of my favourite sports stars was in action. Step forward – Conor McGregor To those unaware of McGregor, he is an Irish mixed martial art fighter who has taken the sports world by [...]
Unless you’re a cave-dwelling, knuckle-dragging Neanderthal, and I know a few of those in my spare time, you’ll know that virtual reality is hot right now. Like Carolina Reaper hot. All the big [...]
If you are easily offended or upset…yea it’s probably best that you back click on this article. We are big fans of straight talking and if it contains some swearing here and [...]
Whenever I want inspiration for exhibition/exhibitor projects the last place I will look is the exhibition industry itself. I’d rather read a book, watch a film, hunt a quote, remember a [...]
Exhibitors face a battle to make their exhibition activity and stands more effective than ever before. Step forward technology and specifically apps, but wait… With more than 1.5 million apps on [...]
Psychotherapists are in broad agreement that there are two types of personality: extroverts and introverts. Admittedly they are two expansive extremes with many shades of grey in between but the [...]
It may be down to the humidity but the world seems to be heading into selfie frenzy. This month alone has seen long-running selfie stories featuring celebrity Kim Kardashian, political clown [...]
This is a dark post that explores crime and links it back to exhibiting. Last week I was listening to a fascinating podcast by Marc Goodman who works at the FBI and it’s his job to look at future [...]