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A place where we talk about being smarter organisers, exhibitors and marketers.
All types of topics and blogs, old and new. Grab a brew and enjoy!

DIGITAL SIGNAGE: THE SALAD OPTION

The choice of technology at the hands of exhibition professionals is vast and the quantum number of options is increasing on a daily basis. Amongst all the available technology for an exhibition, digital signage is pretty much the salad option on a restaurant menu – it’s always featured,  it never really appeals and very few people […]

EXHIBITION TWITTER LEAGUE

In the UK there are more than 700 twitter accounts dedicated to the 800+ exhibitions that take place on these shores every year. It is clear that organisers are serious about social – and that’s what we all talk about, right? Amplifying our exhibitions in the digital space. We decided to look at the big hitters, […]

WHY EXHIBITION JOB TITLES ARE DUE A CHANGE

I’ll be honest, I normally meet new job titles with a certain level of derision and I am bored with the commentary about gurus ninjas, overloads and prophets. Thankfully the exhibition industry has largely escaped this ridiculous trend and whilst I am sure there are some self-acknowledged tossers floating about – I have had the good fortune […]

NINE EXHIBITIONS TO WATCH IN 2016

Apparently, as a supplier it’s bad form to have a favourite exhibition or to publicly disclose preferences in this industry. Oh well. The problem is that I couldn’t resist drawing up a list of exhibitions taking place this year that caught my attention whilst I scanned though my spreadsheets of UK and European exhibitions. There were […]

GOOD F***ING EXHIBITING

If you are easily offended or upset…yea it’s probably best that you back click on this article. We are big fans of straight talking and if it contains some swearing here and there…we really don’t mind. Taking inspiration from the Good F***ing Design Advice meme we decided to do a version for the exhibition industry. […]

RETAIL EXHIBITION LESSONS

Whenever I want inspiration for exhibition/exhibitor projects the last place I will look is the exhibition industry itself. I’d rather read a book, watch a film, hunt a quote, remember a conversation or look at examples of everyday life. Given that I like to spend money, retail environments are never far from my mind and […]

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